BRAND FEATURE

IROHA

WHAT IS IROHA?

Iroha is a Japanese femcare brand owned by Tenga. She’s also your new BFF for making self-pleasure a totally normal, totally slay part of your self-care.

Inspired by the idea of treating oneself to a luxurious facial before bedtime or indulging in a relaxing bath, Iroha believes that it is essential to prioritise the pleasure that our bodies desire as an essential part of self-care.

Loving your body and exploring your desires is the best thing you can do for yourself <3 Forget outdated stigmas – they are all about discovering your joy and basically writing a daily love letter to your amazing self.

HERE’S WHAT TO EXPECT WITH THE BRAND

  • Textures so gentle and dreamy, it's like a hug for your skin.

  • Vibes so discreet, your secrets (and pleasure) are safe with us.

  • So pretty you won't mind leaving them out, and so easy to use, it's instant love.

  • Zero fuss, all fun, because life’s complicated enough, right?

  • Explore what feels good, your way, with zero apologies.

  • As a fem-tech and femcare brand, they are crafted for reliability and ease of use for all women.